Cybersecurity has become a priority for French companies under the threat of a devastating attack. The French cybersecurity market will reach 4.2 billion euros in 2025. To meet this high demand, companies are equipping themselves and increasingly favoring managed services. MSPs (Managed Service Providers) offer cybersecurity solutions to companies. In this article, we will explain what the MSP model is and how it can help you add cyber to your catalog.
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Cybersecurity, a priority for French companies
French companies are increasingly vulnerable to cyber attacks. Indeed, according to a study by the ANSSI, more than half of the companies have suffered at least one attack in 2022. These attacks can cause significant financial losses, but also damage the reputation of the company.
In response, companies are investing in cybersecurity solutions. However, the persistent shortage of qualified engineers limits their ability to protect themselves effectively. As a result, companies are turning to MSPs for cybersecurity solutions tailored to their needs.
MSPs, cybersecurity solution providers.
MSPs (Managed Service Providers) offer turnkey cybersecurity solutions for enterprises.
They provide services of :
- Information security management
- Data backup
- Identity and access management
- Protection against cyber attacks
MSPs can also provide security training services and security audits for companies.
MSPs work with cybersecurity solution providers to offer optimal protection to their customers. For example, Citypassenger offers cybersecurity solutions tailored to their customers' needs.
The MSP model, a profitable business model
The MSP model is a profitable business model for cybersecurity solution providers. Revenues are recurring and predictable through a flat fee subscription. The potential gross profit is also much higher than that of a traditional reseller or VAR (Value-Added Reseller). The subscription model significantly increases customer retention rates, thereby increasing customer retention and facilitating the acquisition of new references.
Benefits of the MSP model for clients
The Managed Service Provider (MSP) model offers several benefits to customers. First, it allows customers to focus on their core business by providing a comprehensive and personalized IT service. MSPs take over the management of all aspects of the IT infrastructure, from equipment maintenance to real-time system monitoring. This allows customers to focus on their core business without having to worry about managing their IT.
In addition, the MSP model offers great flexibility, allowing customers to choose the services that best meet their needs. MSPs offer a wide range of services, such as preventive maintenance, problem resolution, data backup, network management, IT security, and more. Customers can choose the services they need, and adjust their contract as their needs change.
Finally, the MSP model provides customers with significant cost savings. By outsourcing their IT services to an MSP, customers can reduce costs by avoiding upfront investments in expensive equipment, optimizing the use of their IT resources, and benefiting from the economies of scale achieved by the MSP.
In summary, the MSP model offers customers a comprehensive, flexible and cost-effective IT solution, allowing them to focus on their core business and benefit from high-level technical expertise.
Janel SILVA
Marketing Manager
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